Slide 1 uses a cinematic Mars/lander scene to immediately set the mission-level ambition: this is not a consumer app, it’s a deeptech company aiming at planetary-scale objectives. The image is evocative and establishes tone and stakes before any words appear, which primes an investor to think in long-term, high-impact terms. This is effective because it positions the company at an aspirational level and signals confidence — important for a growth-stage deeptech raise.

Founders can learn to choose a cover that does heavy lifting emotionally: one compelling image can convey scale, focus, and mission faster than an introductory paragraph. The risk to avoid is letting the visual overshadow the substance — the cover should be followed immediately by slides that quantify the problem, solution, and traction so the narrative moves from inspirational to credible.

Slide 3 pairs a partial Mars close-up with a bold, geometric layout and a short bulleted list area — a pattern repeated through the deck. The combination of a striking planetary photo and minimal text tells a story of vision + focus: the visuals communicate the long-term goal (Mars) while the bullets provide the digestible facts investors expect (value prop, product pillars, or milestones). The use of large negative space and a strong color accent (yellow) helps the eye find the few key points that matter.

Founders should emulate this balance: use imagery to communicate mission-level ambition, but keep on-slide copy lean and scannable. Bullets should be specific and prioritized — if you have three bullets, order them from most investor-relevant (traction, revenue model, defensibility). Overly ornate layouts can look cinematic but investors still want concise facts in predictable places.

Slide 5 demonstrates a recurring design motif — diagonal cutouts revealing product photography behind an otherwise dark canvas. This consistent geometric language (diagonals, black backgrounds, yellow accents) creates a professional, cohesive look across slides and keeps focus on the photographic proof-points (rockets, ships, facilities). The restrained typographic approach and ample whitespace also aid legibility and allow each slide to act as a visual chapter in the narrative.

Founders should invest in a simple, repeatable slide template so the deck reads as a unified story rather than a collection of random slides. Consistent color, typography, and framing make it easier for the audience to focus on the content differences slide-to-slide — and for the founder to maintain clarity when updating the deck for different investors.

Slide 7 shows a rocket landing sequence framed by the same diagonal design language, putting a dynamic technical demonstration front and center. Using real imagery of operational activity (e.g., a booster landing) is a powerful credibility builder for deeptech investors because it signals working hardware and operational milestones rather than just concepts. The image communicates progress and reduces perceived technical risk without lengthy explanation.

For founders, prioritize real-world proof when possible: operational photos, test data visuals, or short video stills convey far more trust than speculative diagrams. However, accompany those images with concise captions or a single metric (e.g., number of successful landings, cost reduction percent) so the visual’s meaning is explicit for an investor scanning the deck.

Slide 9 appears to present a satellite/Starlink-style visual paired with a dark content pane — a pattern that signals a shift from hardware to market application. The imagery of a satellite over Earth helps investors understand the commercial context (global connectivity, data streams) and implies addressable market scope. Even without text visible in the thumbnail, the structural choice to split visual and text areas supports a clear narrative: technology on the right, market/metrics on the left.

Founders should follow this approach when moving from product to market: provide a clear visual of the deployed product alongside a concise list of market opportunities, customer segments, and revenue streams. Explicitly tie product capabilities to measurable market outcomes (e.g., per-satellite ARPU, latency improvements, total addressable users) to turn compelling imagery into investment rationale.

Slide 15 (local://slide_08.jpg) uses a diamond-shaped photo window to show a leader (Elon Musk-style pose) inside an operational facility. This humanizes the company while reinforcing manufacturing and leadership capability: a founder photographed on the factory floor signals domain expertise and an operationally engaged leadership team. The choice to show a masked leader in a large facility conveys responsibility, scale, and hands-on involvement.

Founders should include at least one people-focused slide that combines leadership photos with 2–3 bullets about relevant track record (previous exits, domain expertise, technical leadership). The visual should convey that the team is both visionary and operationally capable — a crucial investor requirement in capital-intensive, hardware-first businesses.